Having been a word junkie from and early age, I wanted a career in journalism and communications as far back as I can remember. As editor of the campus magazine at USC, I got my first taste of analyzing an audience and delivering compelling content. I arrived at my office, one day to find “I [...]
Publishing is a team sport. It's one of the reasons we like it so much. For countless years our team of seasoned professional writers and editors have successfully evaluated marketplaces, and created content that engages readers, and increases readership and sales. We work closely with companies to take the deep dive and learn your business. We are your editorial team and provide valuable, timely, and pertinent content that assures you rank high in search and form online relationships that builds business.
We have our roots in putting words on paper for newspapers, magazines and books, and marketing materials. Today we specialize in digital and electronic content published across a variety of platforms, each carefully chosen to fit your company's brand and marketing goals.
Providing regular, quality content is a bit like feeding a hungry beast. It takes time and has to be done very carefully. We have a deep commitment to accuracy and viability and as writing professionals we understand the ethics of building a trusted brand through online content.
Recent Blog Posts
June
15
If you have live long enough to know the tooth fairy doesn’t exist and that Santa Claus is a story, then you know you can’t always believe what you read. Unfortunately, everyone puts their own spin on things to sell more, earn more, or just plain do what they think puts them ahead in life.
A [...]
June
1
Newspapers are dwindling, not just in numbers but in content. Yet, there is some great wisdom to be learned from the age of printed news. One of the most important carryovers for online content producers is to remember to keep the most important information “above the fold.” In print this means the stories that show [...]
May
19
Publisher’s Weekly reported today that Barnes & Noble is entering the self publishing market this summer. The company’s new program, dubbed Pubit!, will be for digital editions only and will be available via Barnes & Noble.com and Barnes & Noble eBookstore. An advantage of the new program is that works will be easily available to [...]
May
18
The first post to YouTube was made five years ago. The star was an elephant. That elephant changed your life. Marketing your business will never be the same.
That first post to YouTube was filmed by two friends, one of which was marveling at an elephant at the San Diego Zoo. It set off a phenomenon [...]
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